We believe that a
traffic light labelling system is key to helping people make
informed choices. With an unhealthy diet being a key factor
for obesity, traffic light labels provide a clear guide about the
level of fat, saturated fat, sugar and salt in products which are
highly processed like ready meals. We would like to see labelling
each nutrient as either:
- Red - (high) means
'enjoy it once in a while'
- Amber - (medium)
means 'OK most of the time'
- Green - (low)
means 'go for it'.
These labels are supported by independent research from the Food
Standards Agency, which found that people prefer clear and
consistent front of pack food labelling systems, including traffic
lights, Guideline Daily Amounts (GDAs) and using terms like high,
medium and low.
