BHF launches pop-up shop at Westfield Stratford City

30 April 2015        

Heels for hearts logo

Xtra Factor presenter and TV personality, Sarah-Jane Crawford, will be helping to set up our very own pop-up shop on the 30 April at Westfield Stratford City.

The shop will be selling celebrity shoes, designer and high street brands that were donated to us during Good Morning Britain's Heels 4 Hearts campaign and will be open for four days. 

As well as helping to set up the pop-up shop, Sarah-Jane will also be donating a pair of her own shoes to help the shop raise even more money.

Heels 4 Hearts

The Heels 4 Hearts campaign aimed to raise awareness and funds to help provide every secondary school in the UK with CPR kits so young people can learn vital life saving skills. 

The campaign saw over 100,000 pairs of shoes donated to us with a worth of £450,000. This will fund 430 CPR training kits for secondary schools across the UK.

Numerous famous faces donated their shoes including Helen Mirren, Zoella, Jonathan Ross, Liz Hurley, Barbara Windsor, Naomi Watts and more. 

Show your support

Our pop-up shop will be open from 30 April - 3 May on the first floor of the shopping centre near Forever 21 and M&S. 

We will also be selling a selection of shoes on our eBay store

Sarah Jane Crawford commented; “I’m thrilled to be helping out with such an exciting campaign. I’d like to encourage everyone in the local area to come down to the BHF pop-up shop to take a look at all the different shoes on offer. 

“The money raised from the sale of these shoes will help to provide secondary schools in the UK with CPR kits so young people can learn vital lifesaving skills.”