Affinity partnerships

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Affinity partnerships align complimentary brands, forming lasting relationships with strong strategic alliances.

Our affinity partnerships leverage the power of our combined brands to acquire and retain valuable customers.

Partnering with us as an affinity partner could provide your business with the opportunity to engage with a mass audience whilst raising vital money for the nation’s heart charity.

Partner stories

  • Our partnership with MBNA has recruited over 30,000 cardholders of the MBNA credit card, raising over £1.5 million to date.

For more information

Find out more about working with us. Call 020 7554 0226 or email [email protected].