Product placement
The Government has announced a ban on product placement of
junk food on British TV shows.
The Government has backed down on product placement proposals
and confirmed that there will be a complete ban on
product placement of food and drink high in fat, sugar and
salt.
This will help to ensure that children are
protected from junk food marketing and signals the importance that
the Government places on children’s health. Thank
you to everyone who helped achieve this outcome by sending
a response to the consultation. This was a great
victory for our campaigners and for public health!
If you would like any further information about our work in this
area please email policy@bhf.org.uk
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