Front cover of Couch Kids report23/11/2009

Parents’ reality gap hides truth about kids exercise levels

Parents are stuck in a worrying "reality gap" when it comes to their children’s fitness levels, according to a new survey by the British Heart Foundation.

Whilst 71% of parents think their children are "active enough,” barely one in ten (11%) are doing the recommended daily 60 minutes of physical activity.

The heart charity released the findings as it published its new new Couch Kids report, highlighting how physical activity is a crucial component in tackling childhood obesity.

Whilst the number of obese children has risen since the mid-1990s there have been no major changes in children’s physical activity levels over the last decade. Currently around a third of young people are overweight or obese.

Dr Mike Knapton, Associate Medical Director at the BHF, said: "Mums and dads need to take off the blinkers about how active kids need to be in order to keep their hearts healthy.

"Kids need to get moving more, yet we’ve been standing still for the last decade. Children aren’t really any more active than they were ten years ago.

"Parents have such an important role in helping and encouraging their kids to be more active by building exercise into their every day lives - whether that’s taking part in team sports, playing outside with their friends or walking to school."

This UK wide report pulls together research from a wealth of sources to provide a clear picture of the level of childhood obesity, how active children are, barriers that stop them, and makes recommendations on tackling the problem.

Dr Knapton said: "Local authorities need to feature public health more strongly in transport, planning and education policies.

"One example would be through recognising the importance of safe cycling routes and making sure children have interesting places to play."

As a result the BHF is calling for urgent action to ensure children can get fit and active easily with:

Consistent guidelines on recommended levels of physical activity for all age groups.

Schools maximising the opportunities for children to take part in physical activity during and around the school day

Consistent collection of data about physical activity levels across the UK by local authorities, regional bodies and national governments (5).

For a full copy of the report please go to bhf.org.uk/couchkids

Notes to editors

For more information, please contact the BHF press office on 020 7554 0164 or 07764 290381 (out of hours) or email newsdesk@bhf.org.uk

(1) BHF TNS Survey of 940 UK parents, August 2009. All figures, unless otherwise stated, are from TNS. Total sample size was 940 UK parents of children aged 8-15. Fieldwork was undertaken between 28 July and 17 August 2009. This survey was carried out online.

(2) Couch Kids, BHF report, 2009, pg 31

Full reference: Craig R and Shelton N (Eds) (2008) Health Survey for England 2007 volume 1:Healthy Lifestyles: knowledge, attitudes and behaviour. Leeds: the NHS Information Centre for health and social care.

(3) Couch Kids BHF report, 2009 pg.11

Full references: Craig R and Shelton N (Eds) (2008) Health Survey for England 2007 volume 1:Healthy Lifestyles: knowledge, attitudes and behaviour. Leeds: the NHS Information Centre for health and social care.

Sprotson K and Primatesta, P (2003); Health Survey for England 2002-The Health of Chidlren and Young People. London. The Stationery Office.

(4) Couch Kids, BHF report, 2009, pg 30

Full references:Craig, R. and Shelton, N. (Eds.) (2008);Health Survey for England 2007 Volume 1: Healthy lifestyles: knowledge, attitudes and behaviour. Leeds: The NHS Information Centre for health and social care.

Welsh Assembly Government (2008); Welsh Health Survey 2007. Cardiff: Welsh Assembly Government.

Bromley, C. Bradshaw, P. and Given, L. (2009);The Scottish Health Survey 2008. Volume 1: Main Report. Edinburgh: The Scottish Government.

(5) Couch Kids, BHF report, pg. 36-37


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