Sales of donated stock in BHF high street shops accounted for 80% of the remarkable £14 million Shops raised for our vital work in 2007/8.
In August 2007 we launched Kiss It Good-Buy (KIG), a great new campaign to boost sales even further. It's a fun way for organisations to support us by holding a KIG event where staff can donate good quality unwanted items like clothes, books and CDs. The BHF does the rest, providing posters, leaflets and donation bags, and organising collections afterwards.
The campaign got off to a flying start. Our corporate partner HBOS held the first event in October, raising nearly £7,000, followed by the Together Group and Stewart Milne Group in January. And, in February 2008, KIG was launched across all our Shops. It's a great opportunity to build relationships with local businesses and generate support for our other fundraising campaigns like the Valentine Appeal and Help a Heart. We're looking forward to seeing lots more organisations Kiss It Good-Buy in 2008.
You can help us raise vital funds to beat heart disease by donating goods to, and buying from, your local BHF Shop. To locate your nearest Shop, please visit bhf.org.uk/shops or call 0844 412 5000